PRIVACY POLICY

Murtagh Digital
Effective Date: 18/07/2025

Murtagh Digital (“we”, “us”, “our”) is committed to protecting your privacy and processing personal data in a transparent, lawful, and secure manner.

This Privacy Policy explains how we collect, use, store, and protect personal information when you interact with our website, services, forms, or communications.

  1. Information We Collect

We may collect personal information when you:

Submit a form on our website

Opt in via advertising platforms (including Facebook or Google lead forms)

Contact us directly

Engage with our services or communications

Information collected may include:

Name

Email address

Phone number

Company or business name

Any other information you voluntarily provide

  1. How We Use Your Information

We use personal information to:

Respond to enquiries and requests

Provide information about our services

Deliver service-related or marketing communications

Operate, improve, and manage our business systems

Communications may be delivered via email, phone call, or SMS where appropriate consent or lawful basis exists.

We do not sell personal data.


  1. SMS and Messaging Communications (A2P Compliance)

If you provide your phone number, you acknowledge and agree that you may receive SMS or automated messages from Murtagh Digital related to your enquiry, services, or relevant business communications.

Messages are sent only to individuals who have explicitly opted in or have an existing business relationship.

Message frequency may vary.

Message and data rates may apply depending on your mobile carrier.

You may opt out of SMS communications at any time by replying STOP.

You may request assistance by replying HELP.

We do not send spam and do not share phone numbers with third parties for their own marketing purposes.


  1. Legal Basis for Processing

We process personal data under one or more of the following lawful bases:

Your consent

Performance of a contract or pre-contractual steps

Legitimate business interests

Compliance with legal obligations

Where consent is relied upon, it may be withdrawn at any time.


  1. Data Sharing and Third Parties

We may use trusted third-party platforms and service providers (including CRM systems, messaging providers, hosting services, analytics tools, and advertising platforms) to operate our business and deliver services.

These providers:

Act only on our instructions

Are given access only to data necessary for their role

Are required to implement appropriate security measures

We are not responsible for the privacy practices or actions of third-party platforms beyond our reasonable control.


  1. Client and User Responsibilities

Where we process data on behalf of clients or businesses:

The client is responsible for ensuring lawful collection, consent, and use of personal data.

The client is responsible for compliance with GDPR, marketing, and consumer protection laws.

Murtagh Digital is not liable for misuse of data by clients or third parties acting outside our instructions.


  1. Data Security

We implement reasonable technical and organisational measures to protect personal data from unauthorised access, loss, misuse, or disclosure.

However, no system can be guaranteed to be completely secure, and data is transmitted at the user’s own risk.


  1. Data Retention

We retain personal data only for as long as necessary to fulfil the purposes outlined in this policy, unless a longer retention period is required by law or legitimate business needs.


  1. Your Rights

You have the right to:

Request access to the personal data we hold about you

Request correction or deletion of your data

Withdraw consent or opt out of communications at any time

Requests can be made by contacting:
info@murtaghdigital.com


  1. Cookies and Tracking Technologies

We use cookies, tracking pixels, and similar technologies to help operate our website, measure performance, track advertising conversions, and improve user experience.

These technologies may collect information such as browser type, device information, IP address, and interactions with our website or advertisements.

You can control or disable cookies through your browser settings.


  1. Limitation of Liability

To the fullest extent permitted by law, Murtagh Digital shall not be liable for:

Misuse of data by third parties

Carrier delivery failures or delays

Platform policy changes or enforcement actions

Indirect or consequential losses related to data processing or communications


  1. Changes to This Policy

We reserve the right to update this Privacy Policy at any time. Updates will be posted on this page with a revised effective date.


  1. Contact Information

For questions regarding this Privacy Policy or how your data is handled, contact:

Murtagh Digital
Email:
info@murtaghdigital.com